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"Change in context brings changes in the content" - Prof. Anil Gupta
Case Studies
Projects
Northwell Health- Digital Transformation
User Research, Product Design
![Group 7709.png](https://static.wixstatic.com/media/f5e717_4542d95ad7a844e4a109e9fb6c30f317~mv2.png/v1/fill/w_320,h_240,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Group%207709.png)
Lentra- Personal Loan Application
User Research, Product Design
![Screenshot (161).png](https://static.wixstatic.com/media/f5e717_26ce4bf3ba9f4f8cb7bb35859f3c7059~mv2.png/v1/fill/w_166,h_227,al_c,q_85,usm_0.66_1.00_0.01,enc_auto/Screenshot%20(161).png)
Personalizing transformative digital-patient experiences within Northwell Health app
Mobile application for simple and quick disbursal of small ticket personal loans for Lentra
Dinner Table
Systems Thinking, Service Design
A toolkit that addresses early age mental health symptoms and bring families close
![Save me from (3).png](https://static.wixstatic.com/media/f5e717_b5ceda45328c42d18bf4a03dae93a24e~mv2.png/v1/crop/x_0,y_122,w_1080,h_792/fill/w_75,h_55,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Save%20me%20from%20(3).png)
![](https://static.wixstatic.com/media/82fcd3_079ada067aca4681a56d92e206c5cc8d~mv2.jpg/v1/crop/x_500,y_0,w_3000,h_3000/fill/w_95,h_95,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/GettyImages-1355871274_big.jpg)
Dissociated Landscapes
Jun - Sep 2023
![](https://static.wixstatic.com/media/a3c153_eda1562d91984317afceb9412ab228b8~mv2.jpg/v1/crop/x_12,y_181,w_1429,h_1785/fill/w_78,h_97,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/shutterstock_1898354080.jpg)
Hats
The Sun-Smart Collection
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![](https://static.wixstatic.com/media/a3c153_b64924720aa9428fb6413e54ad87baec~mv2.jpg/v1/crop/x_1218,y_3962,w_1631,h_2038/fill/w_78,h_97,al_c,q_80,usm_0.66_1.00_0.01,blur_2,enc_auto/shutterstock_1888104232.jpg)
Shoes
Comfort X Design
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![Untitled-1.png](https://static.wixstatic.com/media/f5e717_ad54eaf01067402fa2de1d7eecf64fa7~mv2.png/v1/crop/x_162,y_441,w_5338,h_3130/fill/w_113,h_67,al_c,q_85,usm_0.66_1.00_0.01,blur_2,enc_auto/Untitled-1.png)
![Untitled_design__6_-removebg-preview.png](https://static.wixstatic.com/media/f5e717_91bf2e63894a4cd19cb587e98877329c~mv2.png/v1/crop/x_106,y_178,w_275,h_144/fill/w_99,h_52,al_c,q_85,usm_0.66_1.00_0.01,blur_3,enc_auto/Untitled_design__6_-removebg-preview.png)
2022
Product Design | Healthcare
Northwell Health- Digital Transformation
Personalizing transformative digital-patient experiences within Northwell Health app
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