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Hi!

To me, Design = Products + Services + Businesses + Systems and a lot of common sense.

With 3 years of experience in the fields of design strategy, UX design and UX research, I want to work towards solving complex business challenges and creating an impact in the lives of the users that I design for. 

I envision impact by design as collaborative and interdisciplinary action building upon research insights, bringing together business goals and user needs. I am passionate about building business ecosystems on the intersection of experience and service design to develop resilient and sustainable solutions to complex problems leveraging design thinking utilizing my expertise in systems thinking. Strategy to me is looking at a problem through various lenses and developing multifaceted solutions within a system and UX is the first step in humanizing the world systems. I think experience design has the potential to reform the ways in which we interact with the world. These interactions are often critical touchpoints for businesses to deliver value in the lives of users.